Let’s find the right readers in the right place (at the right time).

Elevate your authors' visibility with targeted digital marketing efforts designed to reach the right audience. From crafting engaging video content for social media to managing Google Ads, I provide the expertise to ensure your authors' hard work gets the attention it deserves and that the attention drives measurable results.

Promote your authors on social media

Give your authors exposure with a social media strategy tailored to their unique voice and genre. Whether it’s Instagram, Facebook, TikTok, or other platforms, I can help create content that connects with your authors' audiences.

  • Readers are actively discovering and engaging with books on social media. Let’s get your authors out there to be discovered and create community.

    My services include:

    • Creating customized content ideas that reflect each author’s voice and target audience

    • Developing detailed social media content calendars tailored to book launches and campaigns

    • Managing content scheduling and consistent publishing across social platforms

    • Designing and producing captivating images and videos to engage followers

  • Consistency is essential for success on any social media platform. However, maintaining the regular posting schedule and engagement required to grow and sustain an audience can be a challenge.

    By partnering with me, you’ll ensure that your authors’ social media campaigns stay consistent and creative, with fresh content ideas always at the ready. I’ll handle the planning, creation, and scheduling, so your authors can focus on their writing while I keep their online presence active and engaging.

  • If you have authors starting fresh with promoting their work on social media, don't worry—I'm here to help!

    From setting up accounts to growing an initial following, I’ll work with you or your author to identify your target readers and develop strategies to effectively introduce their work to the world.

Photo by JÉSHOOTS

Generate sales through advertising

Show up where it matters most through advertising. Well-crafted Google Search and Amazon Ads generate book sales from readers ready to invest in their next great read.

  • With Amazon accounting for more than 50% of book sales in the U.S., and over 80% of e-book sales, it’s essential for publishers to ensure their authors’ books reach readers where they’re actively buying.

    I create, manage, and report on Amazon advertising campaigns to help publishers showcase their authors’ works and maximize visibility across Amazon's vast marketplace.

  • Whether it’s to your website, an author’s, or a landing page for a book, driving traffic is essential to connect readers with your authors’ works. Google Search ads place your titles in front of your target audience when they’re most ready to buy.

    Partner with me to drive readers directly to web pages through targeted Google Search ads.

  • Paid social media advertising ensures that readers who don’t already follow your authors can discover their books, visit their profiles, or even head directly to their website to make purchases.

    My services include:

    • Meta (Instagram & Facebook) Ads

    • TikTok Ads

    • Pinterest Ads

    • X Ads

    • Reddit Ads

    • LinkedIn Ads

    • & more!

Let’s chat!

Interested in working together? Let me know a little about you and your project, and I’ll be in touch shortly.

sarah@sarahmarketsbooks.com